Fish Feathers Agency was founded with one core mission: to build websites that don’t just look great—but drive real business results.
The journey began in 2008 when I started my career at a digital marketing agency in Liverpool. Fresh out of university and eager to make an impact, I joined a growing agency that had already secured high-profile clients, including a national arts museum. From day one, I was immersed in designing and developing user-friendly, feature-rich websites.
As my experience grew, so did the complexity of the projects I worked on. Within months, I was entrusted with a large-scale project that demanded not only technical expertise but also direct client collaboration. Being involved in every stage—scoping, design, development, and delivery—was both challenging and rewarding. I poured my energy into the project, confident it would be a success.
However, after launch, the results told a different story. Despite a well-executed design and flawless functionality, the website didn’t generate the leads or sales the client had anticipated. It became clear that a great website alone wasn’t enough—without a strong digital marketing and lead-generation strategy, even the best designs could fall short.
That realisation reshaped my approach to web design. Over the next decade, I worked with leading digital agencies and national brands, including Mamas & Papas, Russell Hobbs, and Boohoo.com, refining my skills in conversion-driven website design and online marketing.
Armed with this experience, I launched Fish Feathers Agency—an agency dedicated to helping local businesses and SMEs build high-performing, results-driven websites.
🎣 Fish Feathers: The Secret to Catching More Business 🎣
At Fish Feathers, we believe that the right strategy—like the right lure—makes all the difference. Just as a well-crafted fishing lure attracts and hooks the perfect catch, our expertise in website development, sales funnels, and social media strategy ensures that your business reels in the right customers, effortlessly.
Our ethos is simple: Attract. Engage. Convert. We don’t just create marketing assets; we engineer digital experiences that captivate your audience and drive real growth. With a data-driven approach and creative storytelling, we ensure your brand stands out in the vast digital ocean, turning casual browsers into loyal customers.
If you’re ready to stop waiting for business to come to you and start catching the right audience, let Fish Feathers be your secret weapon. Because in marketing—just like in fishing—success isn’t about luck. It’s about strategy.
"Businesses are missing out on getting real value from their website - we're here to fix that!”
Kofi Richardson
You’re in good hands! We have over 10 years experience in designing and building websites for customers just like you.